Lindsay Johnson is a Designer and Art Director based in Portland, Oregon. Currently designing at Wieden+Kennedy.
➤ Modelo Global: Brand Bible
Modelo Global was looking to bring their beer to a more global market and position themselves as a high end beer option.
They brought in the team at Wieden+Kennedy to help with their brand strategy and design of their brand bible. Along with the brand bible, I created pattern and icon libraries that spoke to the new luxurious, but approachable brand identity.
AGENCY: Wieden+Kennedy
YEAR: 2023
ROLE: Design lead, Art Director
︎ Design, Illustration, Iconography, Patterns, Art Direction
![]()
![]()
![]()
![]()
![]()
![]()
![]()
